Privacy Policy

Last updated: 26 October 2026

This policy explains how HELPING CARE LTD, trading as Helping Care, collects and uses personal information when you visit www.helpingcare.co.uk or contact us with a general enquiry.

Referrals, residential care, recruitment, employment and visits to our homes involve additional uses of personal information. This website policy does not replace privacy information specific to those activities. Please contact us with questions about those records.

1. Who is responsible for your information

HELPING CARE LTD is the controller of the personal information covered by this policy. A controller decides why and how personal information is used. Our company number is 15582016.

Registered office: V & R Accountancy Services, Cropton House, Three Tuns Lane, Formby, Liverpool, Merseyside, L37 4AQ, United Kingdom.

For privacy questions, requests about your information or data protection complaints, email referrals@helpingcare.co.uk or write to our registered office, marked Data Protection. Please use the subject Data Protection when emailing.

2. Information we collect

When you use our contact form, we collect your first name, last name, email address, subject and message. We also receive any other information you choose to include, such as your telephone number, organisation or professional role.

If you email us, we receive your email address, message, any attachments and related correspondence. Someone contacting us on your behalf may provide your name, contact details and the reason for contacting us.

Our website platform, Squarespace, also processes technical information needed to provide the website. This can include your IP address, browser and device information, pages visited and the dates and times of access.

Google reCAPTCHA also processes technical and interaction signals to help protect our contact form against spam and automated submissions.

Please see section 9 for details of cookies, any additional analytics or tracking collection, and the controls available to you.

3. Why we use your information

We use your contact details, message and related correspondence to answer your enquiry, contact you about your request and keep an appropriate record of the discussion. Our lawful basis is legitimate interests under Article 6(1)(f) of the UK GDPR. Our interest is communicating with people who contact Helping Care and managing those enquiries.

We use necessary technical information to provide, maintain and protect the website and contact form, investigate technical problems and prevent misuse, including through spam protection checks. Our lawful basis is legitimate interests in operating a reliable and secure website. We assess those interests against your rights and the impact on you.

Where processing is necessary to meet a legal obligation, such as responding to a valid data protection rights request or complying with a court order, our lawful basis is legal obligation under Article 6(1)(c) of the UK GDPR.

Where consent is required for optional cookies or similar technologies and associated personal information, we rely on consent under Article 6(1)(a). The cookies section explains the services used and your choices.

You do not have to contact us or provide information under this website policy as a legal or contractual requirement. If you choose to send an enquiry, we need enough information to understand your request and respond. Fields marked as required are needed to submit the contact form. Sending a message does not sign you up to a newsletter.

4. Information about children and young people

Please keep general website enquiries brief. Do not include a child's full name, date of birth, home address, medical records, safeguarding records or other identifying care information in the general contact form.

For an initial referral enquiry, contact our team before sending detailed records so that an appropriate way to share the information can be agreed. Any care or referral records received need to be handled under the relevant care or referral privacy information and applicable legal conditions.

5. Who receives your information

Authorised Helping Care staff may access information where needed to deal with your enquiry or perform the purposes described in this policy.

We use Squarespace to host our website and manage contact form submissions. We use Microsoft 365 to receive and store business emails, including form submissions sent to referrals@helpingcare.co.uk. Google provides reCAPTCHA to help protect our contact form against spam and automated submissions.

We may share relevant information with professional advisers where necessary to obtain advice or establish, exercise or defend legal claims. We may also disclose information to courts, regulators or public authorities where disclosure is required by law or otherwise lawful and necessary. We limit sharing to information relevant to the purpose.

6. International transfers

Squarespace, Microsoft and Google use international infrastructure and service providers. Personal information may be processed outside the UK, including in the United States and other countries where those providers or their subprocessors operate.

Squarespace's Data Processing Addendum provides for transfers using the UK Extension to the EU US Data Privacy Framework where applicable, with contractual safeguards including the UK Addendum to the EU Standard Contractual Clauses where required. The current arrangements are described in Squarespace's Data Processing Addendum.

Squarespace Data Processing Addendum

Microsoft 365 processing follows Microsoft's Products and Services Data Protection Addendum. Google reCAPTCHA processing follows the Google Cloud Data Processing Addendum. These terms include contractual transfer mechanisms, such as Standard Contractual Clauses with UK adaptations, where applicable.

Microsoft Products and Services Data Protection Addendum

Google Cloud Data Processing Addendum

You can contact us for further information about the safeguards relevant to your personal information and how to obtain a copy.

7. How long we keep information

We keep enquiry information while answering your enquiry and completing related follow up. We decide whether further retention is necessary by considering whether further contact is reasonably expected, the nature and sensitivity of the information, and any relevant legal obligation or specific legal claim. We do not keep records simply because they may be useful in the future.

Form copies follow the same retention criteria as enquiry correspondence. We keep technical and security records as needed to investigate faults, prevent misuse and maintain the service. Backup retention also depends on recovery needs and the provider's replacement and deletion processes. Cookie and tracking retention details appear in section 9.

Where a legal obligation or specific legal claim requires longer retention, we keep only relevant information for that purpose. We review retained information and delete or anonymise information when retention is no longer necessary.

8. Protecting your information

We use appropriate technical and organisational measures to protect personal information against unauthorised access, loss, misuse or disclosure. Access is limited to people and service providers who need information for an authorised purpose.

No internet transmission or electronic storage method can be guaranteed completely secure. Please contact us before sharing confidential care records through the website or by ordinary email.

9. Cookies and similar technologies

Cookies and similar technologies store information on your device or access information from your device. We use necessary technologies to provide and protect our website and contact form, and to remember your cookie choices. These remain active when you decline optional cookies.

With your consent, we use Squarespace performance and analytics cookies to understand how visitors use our website. These optional cookies remain restricted until you agree.

Our cookie banner lets you choose “Accept all”, “Decline all” or “Manage cookies”. Choose “Decline all” to reject optional cookies, or “Manage cookies” to select your preferences.

You can change your choices or withdraw consent at any time by selecting “Cookie Preferences” at the bottom-left of the website, below the footer. Switch off the optional categories and select “Save Preferences”. Withdrawing consent applies to future processing and does not affect processing that was lawful before withdrawal.

Squarespace remembers your cookie choices for 30 days. Information about Squarespace cookies, including their purposes and durations, appears in the following guide:

The cookies Squarespace uses

Google reCAPTCHA processes technical and interaction signals to protect our contact form against spam and automated submissions. Google identifies the _GRECAPTCHA cookie as necessary for its risk analysis. Further information appears in Google’s documentation:

Google reCAPTCHA documentation

Squarespace’s activity log also records technical visit information, including IP addresses, pages visited and visit times. Sections 2 and 3 explain the website information we process and why.

Your browser settings allow you to delete or block cookies. Blocking necessary cookies or security technologies may affect website functions or prevent form submissions. You can contact us by email at referrals@helpingcare.co.uk instead.

10. Your data protection rights

Depending on the circumstances and the lawful basis used, you may have the right to ask for access to your personal information, correction of inaccurate or incomplete information, deletion, or restriction of processing.

Where the legal conditions apply, you may also ask to receive information you provided in a commonly used electronic format or have that information transferred to another organisation. This right applies to automated processing based on consent or a contract.

Where we rely on consent, you can withdraw consent at any time. Withdrawal does not affect the lawfulness of earlier processing. Some rights have legal limits, and we will explain any relevant restriction when responding.

11. Your right to object

You can object to processing based on our legitimate interests for reasons relating to your particular situation. We must stop that processing unless we can show compelling legitimate grounds that override your interests, rights and freedoms, or processing is needed for legal claims.

To exercise your rights, use the contact details in section 1. We may request proportionate information to confirm your identity or your authority to act for someone else. We normally respond within one calendar month. Where the law allows extra time, we will explain the reason and revised timescale. Requests are normally free of charge, subject to exceptions allowed by law.

We do not use information collected through this website to make decisions about you based solely on automated processing that have legal or similarly significant effects.

12. Questions and complaints

If you are concerned about how we handle your personal information, contact referrals@helpingcare.co.uk or write to our registered office, marked Data Protection. Please explain your concern and how you would like us to contact you. You can use the general contact form to raise a privacy complaint, but please avoid including sensitive records.

We will acknowledge a data protection complaint within 30 days of receipt, investigate appropriately, keep you informed and explain the outcome without undue delay.

You also have the right to complain to the Information Commissioner's Office, the UK data protection regulator. Details about raising a complaint are available on the ICO website.

Make a complaint to the ICO

13. Changes to this policy

We review this policy when our website, data handling or legal requirements change. The date above shows the latest update. Where required, we will provide further information about a significant change. Continuing to use the website does not replace any consent required by law.